Persuasion is how you get what you want. It’s what motivates others to adopt your good ideas. And it’s how you make the difference you care about in the world.
Welcome! I’ve spent two decades mastering the art and science of persuasion. I’ve taught proven, actionable techniques that work in any situation to thousands of professionals in leadership, sales, marketing, journalism, policy, and many other fields.
I’m Josh Bandoch, a thought leader and keynote speaker with extensive experience communicating at the highest levels, including international events, national television, and my TEDx Talk on Persuasion.
Endorsements:
“In How to Get What You Want, Joshua Bandoch blends neuroscience and psychology with practical tools to help anyone sharpen their skills of persuasion. It’s a terrific guide to communicating with clarity and confidence and, ultimately, making an impact on the world.”
—Carmine Gallo, Harvard instructor and bestselling author of Talk Like TED and the audio original Viral Voices
2000+
Leaders & Professionals Trained
20+
Years of Persuasion Expertise
35+
Different Professions Trained
How To Get What You Want
Mastering the Art and Science of Persuasion
Life is about getting what you want. Whether you’re negotiating a salary, buying a house, or talking politics with your uncle at Thanksgiving dinner, you’re always after the best outcome.
Learn from Josh how to get what you want in every situation—no matter who you’re talking to.
How to Get What You Want will also appear in audiobook and be translated into Korean.
Endorsements:
“Wise philosophers and brilliant investigators have taught us much about persuasion, from Aristotle to social psychology to neuroscience. And Josh Bandoch synthesizes this wisdom and delivers to us a book filled with practical advice. This book is about more than getting what you want; it’s about how to lead a more effective life at work and at home. Josh grounds his observations and suggestions in serious scholarship and science in a way that is readily accessible and easily put into practice. How to Get What You Want will be enjoyed by people everywhere who would like to hone their abilities to persuade others—ethically, mindfully, and effectively.”
—Peter Salovey, president emeritus and Sterling professor of psychology at Yale University
TEDx Talk: “How to be more persuasive”
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